
associate social media strategist
BUZZFEED
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Surpassed revenue and watch time quarterly goals for multiple brands (up to 300%).
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Upload and optimize videos on 6+ Buzzfeed brands across YouTube, Instagram, Facebook, & Twitter.
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Execute posting experiments on social platforms to figure out ways to adapt to the ever-changing algorithm.
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Gather YouTube analytics for video post mortems and publishing team presentations.
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Research YouTube competitors' relevant video content for potential Buzzfeed branded videos.

marketing
intern
FOCUS FEATURES
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​Conducted research to maintain a database of well-known novelists for potential future projects.
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Researched and compiled list of latest film and entertainment news to update marketing team.
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Shadowed supervisor (Executive Assistant to Vice Chairman of Focus Features) in rolling calls.

VP OF MULTIMEDIA RELATIONS
MATADOR AMA
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Awarded 3rd place for “Best Social Impact Video” against 320+ collegiate chapters at AMA's ICC 2019.
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Awarded 3rd place for “Best Recruitment Video” against 320+ collegiate chapters at AMA's ICC 2020.
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Awarded “VP of the Year” (Fall 2018 - Spring 2019).
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Organized 2 firm tours at Warner Music Group, accommodating about 15 AMA members each.
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Organized a fundraiser for 21 people to attend a seat filler event, generating around $320 for the club (October 2018).

fan engagement
associate
RHINO ENTERTAINMENT
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Participated in Warner Music Group’s Emerging Talent Program
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Sourced social media influencers for artist campaigns.
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Created recap decks of influencer campaigns.
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Produced guide on how to obtain social media metrics to send to influencers.
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Worked on capstone project with 3 other associates on how A&R can utilize social media to search for new talent.

Digital marketing intern
ATLANTIC RECORDS
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Assisted Marketing & Digital Manager in maintaining artists’ social media.
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Conducted routine online searches to compile online coverage for artists.
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Assembled artists’ merch giveaway prizes for fans.
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Tracked Snapchat geofilter stats for artists’ shows on a spreadsheet.
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Worked with 6 other interns from other departments on a mock digital marketing plan for artist IV Jay to present to marketing executives (Marketing Madness).

audience coordinator
intern
1IOTA PRODUCTIONS, LLC.
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Coordinated with other team members in managing audience members of about 200+ for “Jimmy Kimmel Live!” tapings, before, during, and after the show.
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Interacted with audience members in answering their questions and ensuring positive fan participation.
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Observed interactions between show host and audience and how the audience affects the show's overall energy and success.
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Occasionally worked at NBC’s “The Voice.”